The difference between Xiaomi and Mi-brand

Everyone knows Xiaomi name by now. However, Xiaomi name is often accompanied by other brands, such as Viomi, Mijia, Huami and Zmi. In fact, most of these brands belong to Xiaomi ecological chain enterprises

Xiaomi and Mi-brand

Xiaomi ecological chain enterprise is an independent operating company invested by Xiaomi, that is a non-Xiaomi subsidiary. Xiaomi basically does not control these companies, but deeply involved in its product design, quality control and sales. Every Xiaomi ecological chain enterprise focuses on different product areas. The details are shown below:

• Brand Professional field Main products
• ANDON ANDON
  Health electronics Clinical thermometer, sphygmomanometer, etc.
• AQARA AQARA
  Smart home systems Wireless switch, smart socket, etc.
• BEEBEST BEEBEST
  Communication, outdoor equipment Intercom, lighting, etc.
• BLACK SHARK BLACK SHARK
  Game technology, game phone Black shark 2, black shark 2 pro, black shark 3, black shark 3 pro.
• CHING MI CHING MI
  Power Strip USB Power Strip, USB fast charging data cable, etc.
• CHUNMI CHUNMI
  Smart Kitchen Smart rice cooker, etc.
• CLEARGRASS CLEARGRASS
  Environmental iot products Hygrometer, alarm clock, etc.
• DINGLING DINGLING
  Smart doorbell Smart doorbell
• DR.BEI DR.BEI
  Personal oral care Toothbrush, toothpaste, mouthwash, etc.
• DREAME DREAME
  High-end cleaning appliances Cordless Vacuum Cleaner ,etc.
• FENGMI FENGMI
  Intelligent hardware Laser TV, laser film projector, etc.
• FIMI FIMI
  Drone Drone, etc.
• HUAMI HUAMI
  Wearable electronics Smart bracelet, etc.
• HUOHOU HUOHOU
  Kitchenware Knife, pot, etc.
• IHEALTH IHEALTH
  Healthy lifestyle Blood pressure monitors, blood glucose monitors, body analysis scales, pulse oximeters, etc.
• IMILAB IMILAB
  Smart home Security camera, cloud drive disk, etc.
• KITTEN & PUPPY KITTEN & PUPPY
  Pet supplies Pet water dispenser, smart pet snack dispenser, etc.
• LOOCK LOOCK
  Home smart security products Smart door locks, etc.
• MIAOMIAOCE MIAOMIAOCE
  Medical products Clinical thermometer, band-aid, disinfection stick, etc.
• MIIIW MIIIW
  PC peripherals and office smart accessories Mouse, mousepad, etc.
• MIJIA MIJIA
  Smart home Rice cooker, cooling fan, etc.
• MITOWN MITOWN
  Sportswear, sports products Sportswear, etc.
• MITU MITU
  Children products Children's smart story machine, children's watch, etc.
• NINEBOT NINEBOT
  Balance car and short-distance travel tool Electric balance car, electric scooter, etc.
• OCLEAN OCLEAN
  Personal oral care Electric toothbrush, etc.
• QCOOKER QCOOKER
  Kitchen appliance Microwave oven, rice cooker, kettle, etc.
• QCY QCY
  Bluetooth Earbuds Bluetooth Earbuds, etc.
• QICYCLE QICYCLE
  Bicycle Bicycle, etc.
• QINGPING QINGPING
  Environmental iot products Air detector, alarm clock, etc.
• ROBOROCK ROBOROCK
  Cleaning supplies Robot vacuum cleaner, cordless vacuum cleaner, etc.
• ROIDMI ROIDMI
  Cleaning appliances products Cordless vacuum cleaner, etc.
• ROSOU ROSOU
  Home cleaning care Humidifier, dehumidifier, air circulator, etc.
• SMARTMI SMARTMI
  Intelligent environment monitoring and optimization field Air purifier, antimicrobial humidifier, standing fan, etc.
• SMATE SMATE
  Personal health care Shaver, epilator, hair dryer, etc.
• SOOCAS SOOCAS
  Personal care Electric toothbrushes, water flossers, shavers, etc.
• SUNMI SUNMI
  Smart business equipment Smart payment products, intelligent camera, network devices, etc.
• SUOMI SUOMI
  Mobile phone accessories Mobile phone case, etc.
• SWDK SWDK
  Household cleaning Wireless vacuum cleaner, wireless mite removal instrument, etc.
• TIMI TIMI
  Development and application of computer hardware and software and network Notebook etc.
• TOKIT TOKIT
  Smart kitchen appliances Oven, water purifier, etc.
• TUROK STEINHARDT TUROK STEINHARDT
  Glasses Glasses, etc.
• ULEEMARK ULEEMARK
  Sports and leisure clothing Down jacket, etc.
• UREVO UREVO
  Clothing luggage Clothes, suitcases, backpacks, etc.
• VIOMI VIOMI
  Small appliances Filter kettle, constant temperature electric kettle, TDS test pen, etc.
• XIAOBAI XIAOBAI
  Smart home Home Security Camera，WiFi USB Disk, etc.
• XIAODA XIAODA
  Smart home Sterilization lamp, electric blanket, toothbrush disinfection box, etc.
• XIAOLANG XIAOLANG
  Smart home Sterilization water dispenser, clothes disinfection dryer, etc.
• XIAOMO XIAOMO
  Smart vision Camera, vr, etc.
• YEELIGHT YEELIGHT
  Lighting Table lamps, night lamps, etc.
• YUEMI YUEMI
  Computer Accessories Mechanical keyboard, etc.
• ZHIBAI ZHIBAI
  Female personal care High-speed hair dryer, three-layer hydration hair dryer, negative ion hair dryer series, etc.
• ZMI ZMI
  Powerbanks Powerbanks, car chargers, portable router, etc.
• 70MAI 70MAI
  Smart car electronics Dash cam, car accessories, etc.
• 90 FUN 90 FUN
  Travel equipment Suitcase, backpack, etc.

Sub-brands from Xiaomi

1.Redmi is not Xiaomi ecological chain enterprise, it is a separate sub-brand owned by the Chinese electronics company Xiaomi.

2.Poco is a sub-brand from Xiaomi, and the main sales areas of poco mobile phones are abroad.

E-commerce Platform of Xiaomi

1. Mi Store: It is the official e-commerce platform of Xiaomi. Provide the official Xiaomi products to customers.
2. Xiaomi Youpin: An e-commerce Platform. Selling Xiaomi products, Mi-brand products as well as high-quality products of third party companies that curated and sourced by Xiaomi.